I’m quite sure that an exhibition or two – with effort and the use of today’s technology – can be improved.
I’m thinking about matters, such as:
1. Better, faster and more efficient planning & preparation of the exhibition – both for visitors and exhibitors.
2. More quality time together for both visitors and exhibitors (=> more business).
3. The visitors’ ability to navigate physically at the exhibition.
4. The CO2 decrease from the exhibition.
5. Exhibitions & fairs could bring themselves into a position of charity. My guess is, very good business for both the organizer, exhibitors and visitors ahead! And it can be done because of the 4 first mentioned thoughts – but I’m also sure, that I haven’t covered all thoughts regarding this subject.
Well, back to the EXPO 😉
The list of exhibitors provided me with an excel list of about 60 companies which were interesting for a visit. I knew I wouldn’t be able to visit 60 exhibitors with only a one-day visit – and I most certainly didn’t.
Several exhibitors were visited – and interesting dialogues came up during the day. Due to other matters, I haven’t yet (September 16, 2013) reviewed my notes – the office has been quite busy recently. And I must have a closer look at those companies I didn’t reach to visit.
My overall impression: This EXPO was different from earlier years – a new kind of companies were more visible. And yes, I’m thinking of network organizations offering themselves as single point of contacts with regard to cooperation with Asia and other profitable low-income areas – seen from a danish point of view.
A nice day – I have quite some work to do the next weeks “catching up” with my list of relevant exhibitors 😉